I’ve been recently pushing myself to improve certain knowledge gaps. Whilst thinking about how to tackle the problem I ended up posing myself a question:
When have I made the biggest learning improvements in the past? How did I do it? And can I repeat that process?
The answer took me back to when I was a student …it was when I read non-fiction. a lot.
Cal’s book centres around the main hypothesis that we should “do what we love”. Cal calls this the “passion hypothesis”. That following our nose is the best way to find work that we love, and are passionate about. In the book, Cal offers a different perspective, in how we can find passionate work. This view is that: to gain passion and happiness with our work one must first become valuable. Those who are valuable receive rewards usually associated with “finding your passion”. Finding our passion is therefore a dangerous or impossible task without committing to mastery in a given field.
Despite some editing related criticisms, the book felt like it had some good insights. The insights made the book overall worthwhile. I’d recommend it for anyone starting out or frustrated about work they’re currently in.
The rules are changing. Especially for knowledge workers like software developers. It’s impacting how we should craft our careers. The opportunities and the tools we have are different to the years before. Writing platforms are one of these big shifts. We have the ability to share our ideas with large audiences. It’s simpler than ever. Mainstream media influence is yielding to the power of individual influencers. Only a handful of developers will identify this opportunity. Even less act on it.
If you insist on playing todays games by yesterdays rules, you’re stuck – Seth Godin, Tribes.
A water-tight career strategy for your personal brand is your most important asset. Having one will:
Guide your decision making
Lead you closer to fulfilment
Create more purpose in your work
It also puts the power back in your hands. You can write blogs, speak at talks, read books – these are all activities well within your power. With so much choice, how you spend your time has never been more important.
If I was to summarise the laws into one it would be:
Create a new opportunity in a new category don’t improve another. Own the words in the category. Don’t dilute the brand with extra superfluous products. If you’re second best, you strategise based on the leader.
An outline of the forces that prevent us from doing our life’s work. How to identify what prevents us from doing our work and how to tackle it. Pressfield covers most endeavours as ones of art – from entrepreneurship to writing.